Marmalead is one of the original Etsy SEO tools, strong on keyword research, listing grades, and trend forecasting. ListEZ covers research too, then rewrites and publishes your listings and runs Pinterest. Here's the side-by-side.
Pick Marmalead if you want long-running keyword engagement and seasonality data and you are comfortable applying the findings by hand. Pick ListEZ if you want the research to end in a published change: AI title, tag and description rewrites that follow Etsy's guidance and ListEZ's SEO rules, pushed to your shop through the official API, with Pinterest scheduling alongside.
Marmalead is strongest as a research habit. ListEZ is strongest when the listings you already have are the problem. For the numbers behind that claim, see our own Etsy search data: only 1.4% of listings ever change their title, and 21.0% hold the exact same rank over a median 31 days.
Marmalead coaches; ListEZ coaches and executes. Marmalead is great at keyword discovery (its Storm brainstorming tool), listing SEO grades, and forecasting what buyers will search next. ListEZ does keyword research with Google Trends overlays, then applies AI rewrites that follow Etsy's guidance and ListEZ's SEO rules, publishes them to Etsy, and generates plus schedules Pinterest pins.
If your gap is "I know what to do but don't have time to do it," ListEZ's execution layer is the difference. If you specifically want Marmalead's forecasting and coaching style, it remains a strong pick.
| Capability | ListEZ | Marmalead |
|---|---|---|
| Primary purpose | Optimize & publish listings end-to-end | Keyword research & SEO coaching |
| Keyword research | Yes with Google Trends overlays | Yes |
| Search-trend forecasting | Partial Google Trends seasonality | Yes signature feature |
| Listing grades / scoring | Yes | Yes |
| AI title / tag / description rewrites | Yes | No |
| Publishes changes to Etsy | Yes via official Etsy API | No |
| Pinterest pin generation + scheduling | Yes | No |
| Lifestyle mockup generation | Yes | No |
| Free option | Early access (waitlist) | 14-day trial |
| Paid pricing (2026) | Announced at launch | $19/mo ($15.83 annual) |
Pricing and features reflect publicly listed information as of June 2026 and may change. See marmalead.com for current details.
Marmalead is a keyword-research and SEO-coaching tool — it scores listings, brainstorms keywords with its Storm tool, and forecasts search trends. ListEZ takes the next step: it rewrites titles, tags, and descriptions with AI following Etsy's guidance and ListEZ's SEO rules, then publishes the approved changes to Etsy, then generates and schedules Pinterest pins. Marmalead advises; ListEZ advises and executes.
As of June 2026, Marmalead is $19/month, or $15.83/month billed annually ($190/year), with a 14-day free trial. A one-time lifetime plan has also been offered around $300. Check marmalead.com for current pricing.
No. Marmalead gives you keyword data, listing grades, and trend forecasts, but you make the edits in Etsy yourself. ListEZ publishes approved AI rewrites back to Etsy through the official API.
Marmalead's search-trend forecasting is a long-standing strength. ListEZ leans on Google Trends seasonality overlays inside its keyword research. If forecasting is your single most important feature, Marmalead is purpose-built for it; if you want research plus rewriting, publishing, and Pinterest in one tool, ListEZ is the broader platform.
ListEZ is in early access. Drop your email and we'll let you know when spots open up.